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Buyer Persona Slide Infographic Template

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This buyer persona slide puts three sample customers in a row, each on a colored card under a round photo. The cards are dark blue, light blue and red, with the persona's name on a matching tab.

What's on the slide

  • Sample personas named Ann Smith, Tom Lee and Jane Cox
  • Age, Location and Occupation lines, filled with the same sample details on all three cards
  • A Biography heading and a Goals heading on every card, each over placeholder text
  • A Buyer Persona Infographics title with a short navy rule under its subtitle

Bring it to a marketing kickoff or a sales training, when your team needs to agree on who it is selling to. Seeing your buyers side by side makes it easier to write ads and emails for each one.

Start with the three buyers your team talks about most. Swap each sample photo for a stock photo or an illustration that fits the type, and give each card a name your team will remember. Then fill the three short detail lines under each photo with facts that set your buyers apart. Under Biography, write two short lines on each buyer's day. Under Goals, write what that person wants from a product like yours. If you only need two personas, delete one card and center the other two.

Each card is editable in PowerPoint, Keynote and Google Slides.

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